
Role Players 2023

Atul Raheja
Chairman
Lifelong Group of Companies
Background.
- Age : 59 years (Jan, 64).
- Education : Industrial Engineering.
- Family Background : Well known Business family based in Northern India having interests in Automotive, Manufacturing, Engineering, Software, Event Management and E-Commerce etc.
- Initial foray was a successful career in Manufacturing and Marketing of Domestic Appliances in the brand name "Lifelong".
- Owns and manages two large manufacturing businesses which employs more than 3500 people one in Automotive components (www.lifelongindia.com) and the other in Healthcare (www.lifelongmed.com) (Group turnover over US $175 Million).
- As a diversification to his business, Mr. Raheja has also ventured into Healthcare products, which today does an annual sales of $ 30 Million. The current product range includes disposable syringes and related products.
- The group is also diversified into E-Commerce jointly with other leading co-founders & extremely successful in the recent transaction by partnering with global leader "Thraiso LL Acquisitions, Inc for enhancing further business in E Commerce.
- E-Commerce company offers an exclusive range of home, kitchen equipment and personal care products in the name of Lifelong Online Retail . Our products are available on our brand website (www.lifelongindiaonline.com) and also through our online partners including Amazon, Flipkart, Paytm, Tatacliq, Shopclues, Pepperfry having an annual sale over $40 Million.
- All the businesses : Automotive, Healthcare & E Commerce are run by Professionals having requisite experience in their field.
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Mr. Raheja also owns below companies, which are
- Lifelong Online Retail Private Limited into online Retail trade of Appliances. (www.lifelongindiaonline.com)
- Shaadionline.com, which is a wedding management company (www.shaadionline.com)
- Refam Securities, which is an investment company.
- Lifelong Real Estate Private Limited, is a real estate company
- Lush Escapes Luxury Vacations Pvt. Ltd into luxury travel (www.lushescapes.com)
- Active member of Rotary International.
- Has served on the CII Northern Regional Council for a few years.
- Has chaired the Aerospace, Defense & Railways Committee for ACMA and member of prestigious golf clubs in India